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Poverty Bay Coffee and Cascade Valley Blends have come on board as Stompbox's newest brand/ identity partners.

With a wonderful group of stakeholders and a special story, Poverty Bay Coffee, and their sister compnay, Cascade Valley Blends, were looking to sharpen up their brand imagery to help take the businesses to the next level and beging to move from a predominantly wholsale to a consumer facing brand.

 

We began with a process of discovery which helped focus on the vision for the company, analysing their values and unocvering their key idfferentitators and strengths. Next, a new lgo design which reflects the true bold, artistic personality of the owenrs and their vision and also tells the narrative of their shade grown coffee which saves the natural habitat of migrating birds. New marketing materials and trade-show signange followed - with pieces created for both companies that could work together to show the inter-related realtionship between the two brands while simultaneously accentuating each ones unique identity.  Next up..Stompbox team, Will Frei and Tim Dunston take to the streets to help support sales efforts on behalf of the two brands.

We look forward to a long and coffee filled partnership.

 

 

 

Last modified on Wednesday, 12 May 2010 03:04